Integrated marketing communication in advertising and promotion

Detail Cantuman Kembali

Integrated marketing communication in advertising and promotion

Pengarang

Shimp, Terence A. - Personal Name

Edisi

No. Panggil

658.8 Shi i

ISBN/ISSN

9780324408089

Subyek

Pemasaran
Promotion

Nomor Rak

658.8

Judul Seri

GMD

Buku Teks

Bahasa

Inggris

Penerbit

Thomson

Tahun Terbit

2007

Tempat Terbit

Canada

Deskripsi Fisik

629 p. : il; 26 cm.

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